We need to tell the best stories that we can.

I like Superman because it is a very big canvas - so we need to tell big tales from time to time - but I also like telling the small ones. 

I think the story from Superman #155, where Superboy comes to Smallville, is one of the best ones I've done.  And nobody even hit anybody.

So, it can be grand and it can be small - but what it really needs is to be emotional.

That's what I strive for - to make the reader care.