More accurately they did not kill things that had a 'soul'. In his first appearance Superboy tried to kill Bizarro with Green K and latter did kill him with the remains of the machine that created him curing a girl's blindness in the process. Then you have the ocxational self will machine criminal that superman happily turns into scrap metal because it is 'not alive' These cop outs are only worse than GI Joe cartoon where no one every freaking dies in combat.
My favorite (if you can call it that) example is "The A-Team," which offered machine gun firefights on a weekly basis without anyone ever getting hit, good guy or bad guy. And the villains were forever driving their cars off a huge cliff, only to get out of the vehicle at the bottom of the ravine and shake their heads as if to say, "Boy that was a rough ride." And of course the entire show was so juvenile it was obviously aimed at 8-year-olds. Message: "be as violent as you want, kids, there will be no ramifications."
Yes, there's a lot of examples of Superman and others "killing" androids and other "borderline" life forms, then musing, "...and it's not really killing, because he's a robot" or whatever. (I always felt these asides were being made to the arbiters of the Comics Code rather than to me as a reader).
Not always. Little Big Man case in point. Also the Spagetti wester was natorious for having 'heroes' who were just as bad as the villians. Watch the Good, the Bad, and the Ugly some time for an example.
Granted, but here I'm comparing the *traditional* Western with old-style superhero comics. Both were at their most popular when their heroes were straight-shooting good-guys. "Little Big Man" and the works of Sergio Leone were a purposeful poke in the eye to the traditional Western. They were deconstructionist re-tellings of America's most cherished myths, with notions of good and evil turned upside down. In that way, these 60s and 70s era Westerns were very much like the comic books of the 90s and today, which are similarly concerned with taking the air out of icons and bringing formerly virtuous heroes down into the gutter with the rest of us (which further assumes WE are in the gutter, of course). And notice what happened to the Western after those films...for all intents and purposes it disappeared as a film genre. There's a lesson there, I think.
In a way it was a whole back lash against the Vietnam war and Watergate messes. A war where it was Amercian soldiers seemingly shooting helpless prisoners and burning villages (Mei Li). A president who though he was above the law. Rumors of an FBI head named Hoover who had a file list that would have made Himmler of the SS green with envy. As early as the 1960's you had the decline and my 1970s it became mainstream
Yes, but in World War II you had the US firebombing of hundreds of thousands of Japanese civilians, Japanese-Americans interred on American soil without due process, and for years after that cross-burnings, lynchings, and other not-so niceties. And as far back as the Revolution, you had guerilla fighters among Tories and Rebels alike who torched, dismembered and skinned their neighbors. Darkness and evil have been with us since Day One, from the guy next door to the White House. But the real question is why we stopped striving for better in our heroic mythology. Once, our heroes represented everything we hoped to be -- good and virtuous -- even when we weren't...no, especially when we weren't. They weren't supposed to be like us, they were supposed to be better than us, an example to us. Now if you try to write about a superhero who knows right from wrong, respects life in all forms, etc it's dismissed as "juvenile" and simple-minded.
Rambo stayed pretty much the same through out his popularity
Only if you mean he always had long hair and was played by the same meathead actor. As Genis points out, Rambo starts out killing sheriff's deputies and federal agents in "First Blood"...he's shown as a guy as pitiful as he is "cool"...he's a killing machine the government made and now he's come back to haunt them. By his last film, he's mutated into more of a hero and less of a head case. He only kills Russians, so it's okay for us to enjoy it.